Kershaw Business Support
Helping businesses strengthen relationships, win work, and grow with structure
Good at what you do. Ready to grow more consistently?
That gap between delivering great work and growing a predictable business is where most service businesses get stuck.
I help close it.
Whether it's unlocking revenue from existing clients, building a sales process that actually gets used, finding new audiences, or getting in front of the right people. I provide the commercial structure and support to make it happen.
Practical. Straightforward. No jargon.
Let's talk about where your business could be growing.
People and Businesses I Support
Who I Work With
I work with all kinds of service-based businesses, from established agencies and consultants to local companies doing great work in their communities.
That includes:
- Training and professional service firms
- Freelancers and independent consultants
- Local trades and services, from gardeners and decorators to property and home improvement business
I work with all kinds of service-based businesses, from established agencies and consultants to local companies doing great work in their communities.
That includes:
- Training and professional service firms
- Freelancers and independent consultants
- Local trades and services, from gardeners and decorators to property and home improvement businesses
If you work with clients and want more structure, consistency, or confidence in how you win and keep work, I can help.
Why I Do What I Do
About Me
I've spent over 15 years working in business development and client growth and one thing I kept seeing, regardless of the sector, was the same pattern.
Great businesses. Brilliant at what they do. But struggling to grow in a consistent, predictable way.
Not because they lacked ambition or talent but because the commercial side of running a business can feel overwhelming when you're already busy delivering for clients. Sales processes, outreach, client retention, revenue strategy, it all takes a back seat.
I started Kershaw Business Support because I wanted to fix that. To give service-based businesses the structure, tools, and commercial thinking they need to grow without the jargon, without overcomplication, and without having to figure it out alone.
I've been on both sides of the client relationship. I know how buyers think, I know where revenue gets left on the table, and I know how to build systems that actually get used.
If your business is good at what it does but growth feels harder than it should - that's exactly where I come in.
Client Case Study
PMK Grounds Management - from local gardening to commercial grounds management
When we started working together, PMK was taking on a wide range of small, hourly gardening jobs, reliable work, but unpredictable income and no clear path to growth.
Over four weeks and four focused days of support, we worked together to reshape the business from the ground up.
What changed:
→ Moved from hourly ad hoc work to structured half-day and full-day packages
→ Repositioned from domestic gardening to commercial grounds management
→ Opened supplier conversations and joined contractor pipelines
→ Secured client opportunities during the support period
PMK now presents as a professional grounds management partner for property managers, landlords, and commercial sites with a clear offer, published pricing, and the foundations for reliable contract income.
What the client said:
"Working with Kershaw Business Support has helped position me from a local gardening company to a commercial grounds management business. In four weeks we overhauled how I charge for my time, put structures in place, got my commercial paperwork in order, and opened doors to clients I wouldn't have known how to approach on my own.
I've already won new commercial work, and I feel like I'm running a real business now, not just taking whatever jobs come in. The work that has been done has already produced a significant increase in the business revenue and with systems in place we can manage the increase.
If you're a small business that's ready to grow but not sure where to start, Anita will get you moving. Very professional, great ideas and efficient at creating momentum."
